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[파이낸셜경제=김세훈 기자] Motioncare Company, a leading South Korean-based manufacturer of premium Pilates and rehabilitation equipment, participated in the 2023 FIBO Expo held in Cologne, Germany, from April 13 to 16. Ji Yong-Jin, CEO of Motioncare Company, noted that the event offered the company a unique opportunity to showcase its products on a global stage, saying, "I am humbled and honored to be able to showcase the excellent designs and technology of Korean Pilates equipment as a standalone booth in 2023." He further noted that the company's participation in the event would expand the global presence of Korea's sports and wellness products and position Motioncare Company as a leader in the global Pilates market, saying, "Through FIBO, Motioncare Company will lead the global Pilates market through the technological competitiveness and one-stop service we offer."
Motioncare Company's flagship brand, Motioncare Pilates, was front and center at the event, alongside its new brand, MotionFlexa, which made its international debut. MotionFlexa introduced six unique rehabilitation stretching equipment, while Motioncare Pilates showcased its commercial-grade NEO Series, including the Neo Combi Reformer, Neo Cadillac, Neo Ladder Barrel, Neo Combi Chair, and the Neo Sling Caformer for clinical therapy. Yong-Jin described Motioncare's participation in FIBO 23, saying, "We brought out the big guns, showcasing a total of 15 products across our two brands." He further noted that the event provided a unique opportunity for Motioncare to demonstrate its commitment to innovation and excellence in the Pilates and rehabilitation equipment industry.
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FIBO Global Fitness is Europe's largest health, sports, and well-being exhibition, attracting over 150,000 visitors from more than 100 countries. Motioncare Pilates previously attended FIBO 2022 with just two products, namely the Wood Home Folding Reformer and the Dual Chair and Barrel. For FIBO 23, the company presented a total of 15 products across its two brands. Yong-Jin expressed his satisfaction with the event, stating that, "Our participation in FIBO 23 highlighted our commitment to innovation and excellence in the Pilates and rehabilitation equipment industry in Europe. By showcasing our latest products, we demonstrated our readiness to meet the growing demand for quality equipment that supports fitness and wellness."
파이낸셜경제 / 김세훈 기자 bodo8811@naver.com
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